Curvy Rose

A Size Inclusive Bridal Boutique

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Serving Brides up to Size 32. Strictly by Appointment Only.

Filtering by Tag: MoriLee

Bridal Fashion Week Recap and 3 Looks for Under 2K

Like a lot of you, we are swooning over the new Fall collections that bridal designers have been showing at NYBridal Fashion Week and Barcelona Fashion Week. From Kleinfeld's Randy Fenoli's bridal collection debut to Christian Siriano's welcomed introduction of couture gowns in sizes up to 24, we are so excited to see these fresh new trends in bridal that will be arriving in stores this summer. 

This gorgeous Sophia Tolli gown is from the Fall 2017 collection. 

This gorgeous Sophia Tolli gown is from the Fall 2017 collection. 

This stunning MoriLee gown will be in our store in late summer. 

This stunning MoriLee gown will be in our store in late summer. 

Most designers already have their new Fall collections on their websites. So if your favorite designer hasn't updated their websites, they will be soon. We are lucky that two of our designers, MoriLee and Sophia Tolli have their Fall collections up on their websites and let me say, they are absolutely GORGEOUS! Chanza and I had a hard time deciding which dresses to order for our Curvy Rose brides. 

One of the many stunning MoriLee Fall 2017 (5577) dresses we will have in our store for you to try on!

One of the many stunning MoriLee Fall 2017 (5577) dresses we will have in our store for you to try on!


We understand that budget is a concern for all brides and we are striving to make sure that we have quality, on trend dresses at a variety of price points. Our sample rack is chock full of beautiful, gently worn dresses priced at a steal. Some bridal stores don't take care of their samples. They can be smelly, sweaty and even dirty. Not here at Curvy Rose. We take care of all of our dress samples. That's one of the reasons why we have 1 on 1 appointments and help you into each gown. And for the first time, we've made all of these dresses available on our website for purchase. So if your wedding is coming up and you've missed the deadlines for ordering your gown, check out what we have. They won't be in our store long as we only have about 20 dresses or so and smaller sizes are going fast. You won't be disappointed!

A photo of our current of our samples that we are selling. Great deals in sizes 20 and up! First come, first served. You can also buy them online. 

A photo of our current of our samples that we are selling. Great deals in sizes 20 and up! First come, first served. You can also buy them online. 

Our MoriLee collection is another great option for brides who are looking for a gown under $2K. We added MoriLee this Spring and couldn't be more happy with the style and fit of their gowns. In fact, this past Sunday NYTimesFashion featured MoriLee's designer, Madeline Gardener, as 2 of the top 11 dresses under $2K. Madeline Gardener is one of the best in the bridal industry and we are proud to have MoriLee, BLU and Julietta lines in our store. 

Dresses of the week: You can get these entire looks dress, veil and headpiece for under $2k

Dresses of the week: You can get these entire looks dress, veil and headpiece for under $2k

Keeping in mind that the median dress budget in the US is less than $1,500 we featured 3 dresses with entire looks (including dress, headpiece and veil) for under $2k. These looks became our window display for the week. We even bumbled through our first Facebook Live and Instagram Story. We are still a work in progress, but we couldn't be more happy to serve our Curvy brides with on trend, great fitting dresses at an awesome price point. 

Our first Facebook Live post featuring 3 bridal looks for under $2k.



What shape looks best on me?

One of my pet peeves is watching a curvy bride be pressured into trying on a dress that is too small, encouraged to buy an unflattering gown, or asked to imagine how a gown would like on her, all because the salon has a limited number of gowns in her size. It makes me down right angry to see women degraded with words like, "well we only have a limited number of plus size gowns to choose from," or "there's only so much we can do, sorry." It's down right mean. What the bridal industry considers to be a beautiful bride is changing and I want you, as a bride-to-be, to arm yourself with the bridal vocabulary to clearly communicate what you are looking for, predetermine what looks best on you, and quickly assess if the salon you are visiting can accommodate your needs. Your time is precious and you don't need to spend time in places that are unwilling to help you look your best on your special day. At Curvy Rose, we know what looks good on women of all shapes and sizes and we want to partner with you in finding the gown that reflects your personality, vision and love for your partner.  

One of the most important aspects of finding the right gown is understanding the shapes and fabrics you will encounter on your journey. If you are like many women, telling the difference between a ball gown  and a sheath is easy, but figuring out the difference between a mermaid, trumpet or in some cases an A-line is tough. Depending on the design and details of a gown it could be a smash-up of two different shapes. The wonderful news is, there is always a dominant shape to every wedding gown and more importantly, you have a dominant shape. Once you marry the two, you'll win every time. 

So let's tackle each shape individually and give you some ideas on the wedding gown shapes that would look best on you. 

photo courtesy of:

photo courtesy of:


If you carry most of your weight around your middle, you are an Apple shape, like me. What's great about being an Apple? You have killer legs, nice shoulders and a great bust line. It's time to show them off! 

What to Look for: Look for gowns that define the waist and show off your shoulders or legs. Whether you opt for ruching (wrap details), empire waist, off the shoulder or lace appliqué, dresses with a defined skirt that begins at the thigh or higher work best for you. 

Try on: Sweetheart and V-necklines on A-line (skirt skims along your body into an A shape) and fit and flare (where the full skirt begins at the thigh) and even shorter dresses like Tea length A-lines to show off those gams. Details like beading, especially under the bust are flattering.

Say no: As an Apple shape myself, I'm not a huge fan of the ball gown. I feel like a mound of whipped cream with a sparkly brooch on top, but I've known Apples who love them. Ball gowns do make your waist look smaller. Other shapes to avoid: Sheath (column type dresses) and dropped waist A-lines (where the bodice ends well below the natural waist).

Sophia Tolli - Thema.jpg | Curvy Rose | curvy bride | plus size bridal store
plus size bridal store | Sophia Tolli Daria | Curvy Rose | Atlanta, GA
Sophia Tolli | Curvy Rose | Atlanta, GA | plus size bridal store


If you carry your weight evenly throughout, you are a Rectangle/Banana. What's great about Banana shapes is that you have AWESOME legs and arms. Give them LOVE! 

What to Look for: Dresses that will give you the illusion of a defined waist is key. Dresses that either gather at the waist (a belt can help fit the bill) or flare at the hip or knee. If you are into illusion necklines, opt for a sweetheart or V-neckline to draw attention to the bustline.  

Try on: A-line (where the skirt gradually flares from the waist) and fit-and-flare styles. Gowns with details like a peplum or overskirt work great. If you have a smaller bust, try gowns with spaghetti straps or a plunging neckline. Empire cuts and ball gowns are also a flattering option. 

Say no: Sheaths, clingy or shiny fabrics like satin and chiffon. 

Pronovias - Tamara.jpg | Curvy Rose | Atlanta, GA | plus size bridal store
Sophia Tolli Andria | Curvy Rose | plus size bridal store
Sophia Tolli - Adelie .jpg | Curvy Rose | plus size bridal store | Atlanta, GA

If that waist gap on that pair of jeans give you the blues, you're probably a Pear. What's great about being a Pear? You've got a great butt and nice hips!

What to Look for: Dresses with a lot of details on the top, lace appliqué, beading and details that draw the attention to your upper body. Ruching or wrap details that accentuate the waist are also stunning on this figure. 

Try on: A line gowns,  empire waist gowns (where the skirt begins under the bust), Fit and Flare dresses (where the skirt begins at the thigh or higher), and ball gowns. 

Say no: Sheaths and dresses made with clingy fabrics that will show every lump.  

MoriLee | Curvy Rose | Atlanta, GA | plus size bridal store
Pronovias.jpg | Curvy Rose | Plus size bridal store | Atlanta, GA
Sophia Tolli - Nightingale.jpg | Curvy Rose | Atlanta, GA | plus size bridal store

Last but not least, the most coveted of the female figure. If you're busty, got a defined waist and round hips, you are an Hourglass. What's great about being an Hourglass? EVERYTHING!!

What to Look for: Sweetheart, scoop or V-necklines do a great job of showing off your bust. Halters are not as popular today, but they are a nice option for you too. Look for full skirts on Fit and Flare's as well as Fit and Flare's with a slimmer skirt. Highlighting your waist and hips are key. 

Try on: Drop-waist (where the bodice extends well below the waist), Fit and Flare dresses that begin at the thigh and lower. Sheath and A line gowns are stunning on this figure too. 

Say no: Ruffles, ball gowns. These shapes distract the eye and hide your curves. 

Sophia Tolli - Marquesa.jpg | Curvy Rose | Atlanta, GA | plus size bridal
Sophia Tolli - Prinia.jpg | plus size bridal store | Curvy Rose | Atlanta, GA
MoriLee | Atlanta, GA | plus size bridal store | Curvy Rose

Even with all of these gown shapes as a guide, what you choose to wear on your special day is completely up to you. It's been our experience that a bride knows when she has found the one. Follow your intuition and you'll take your partner's breath away. 

Note to the Curvy Bandwagon

I have always been a curvy woman, the smallest I've ever been as an adult was a size 10. And I had to work really hard at the gym to get there. Make no mistake, I am a foodie. I LOVE, LOVE, LOVE mac n' cheese, bread and cake and I just don't want to give them up. Yet, there are moments, usually during the Summer that I hear that voice saying that I need to lose some weight. I know that voice very well. It's been with me for a good portion of my life telling me; if you would just lose the weight for good you could stop keeping those dresses that are too small in the back of your closet. Oh wait it's been a while since you've worn the smaller pair of jeans. You know the ones you bought along with the larger size just in case. Can you still get into them? What if you can't? The larger pair are in the laundry. What outfit are you going to put together then? There are times when my mental companion motivates me to deal with my issues, but that's rare. Most times I feel self-conscious, and disappointed that I am not as small as I used to be.

I'm sure my experience is shared with a lot of American women, whether curvy or skinny. We have all been affected in some way by this fantastical ideal fabricated by people who don't even know us personally. Yet, when your BMI (body mass index) falls on the higher end of the scale, you feel the pressure to come into line, that somehow your worth and attractiveness is connected to your weight. I've spent the better portion of my life preoccupied by how big my muffin top happened to be and measuring my beauty by a number on the scale. 

I'm thrilled that the stigma and shame that was once shunned and ignored is now being acknowledged and celebrated. Major magazine covers are featuring curvy models, big-box department stores are using curvy models more often in their advertising. And bridal designers have either created an additional collection specifically for curvy women, expanded their size charts or are patiently waiting to see how this trend goes before jumping into the fray. 

Let me be clear, I LOVE that brides have more options in wedding gowns these days. Whether traditional or boho it's important that a bride's wedding reflects her and her groom's personal style. I'm grateful to carry collections in Curvy Rose that are designed for the curvy bride. My thing is this, dressing a curvier woman requires more than just an expanded size chart, a watered-down style of the flagship collection, or a few styles to choose from. Curvy women as with all women, deserve the styling, details and options that reflect her style, regardless of her weight.

I shared my views on this issue in a recent email conversation with a bridal sales rep. He had just informed me that Curvy Rose wouldn't be able to carry the collection for internal business reasons. I was fine with the reason given, yet I felt this need to inform him and the powers that be of the potential opportunity their designs offered all women.   Here's a snippet of what I said: 

Plus size bridal is new and a lot of designers don't understand the specific needs of that market. There's definitely more to it than adding larger sizes. Styling, construction and a variety of designs to choose from are just as important.... At the end of the day profits must be achieved and I get that. If they change their minds, let me know. I'd be more than thrilled to add them. I'm confident they would sell in my store. 

This designer didn't have a dedicated collection for the curvier woman yet, their styling and construction were so on point. Their gowns had exquisite beading and some gowns featured ruching around the waist, which is a flattering style on most women. Their use of fabric and thoughtful use of illusion backs were unique even for the curvier bride. It's too bad that Curvy Rose won't be carrying them. 

My sister and I spend much of our free time scouring the globe for designers that reflect the quality, styling and options that all brides, adore. Our current focus is finding boho styles to add to our collection. The market is full of many beautiful boho looks, but sizing in 20+ remains a challenge. I'm not quite sure why this is so,  considering that the average American woman is a size 14 and in some regions a 16/18. One thing is for sure, the curvy woman is not a trend. I just hope that one day this  current bandwagon gives way to the universal acceptance of a woman's beautiful curves regardless of her size. Until then, Curvy Rose will continue to join others in the movement for making that dream a reality. 

One of the many gowns that will arrive this Fall from all of our designers. This gorgeous gown is from MoriLee's curvy collection,  Julietta  #3206 

One of the many gowns that will arrive this Fall from all of our designers. This gorgeous gown is from MoriLee's curvy collection, Julietta #3206 


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